Number 46 – Dom Desmond
Dom’s story begins in Borneo, home to the world’s oldest rainforest and sadly a plethora of critically endangered species. A decade ago, Dom visited the island’s northern jungles and saw the majestic critically endangered Borneo Orangutans in the wild for the first time. Dom fell in love with the big ginger old man of the forest and in 2017, he returned to Borneo. The once lush rainforests he remembered had fallen victim to greedy palm oil plantations and illegal logging. On witnessing this, he met with an NGO called Friends of the National Parks Foundation, who work to protect and restore large areas of primary rainforest. It was during this trip that Dom decided to create a sock company. He then started using funds from sock sales to help protect the Borneo orangutan and their home. The idea quickly grew into a company that supports a wide range of the most endangered species on our planet.
We applaud Dom for coming up with practical solutions to big problems and support their mission to eventually help every critically endangered animal on the brink of survival by selling the most beautifully crafted, ethical products humans can create. Great work Dom!
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